New York, NY – Spreemo has named Mike Lundberg as its new Chief Sales and Marketing Officer. In this role, Lundberg will spearhead Spreemo’s growth initiatives and lead its sales and marketing efforts across new and existing payer-partners.
Prior to joining Spreemo, Lundberg spent the last 13 years at StrataCare, A Xerox Company, most recently holding the title of Chief Sales and Marketing Officer. In this role, he led a national sales team that helped drive StrataCare’s growth from a California-centric Bill Review Service company to what is today the industry’s leading provider of Workers Comp Bill Review Technology and Service. In addition, he successfully supported the transition and integration of sales and marketing operations following their acquisition by Xerox.
“Ensuring that patient outcomes are the focal point of quality health care requires close, trustful collaboration with the payers – insurers and employers alike – influencing those care decisions,” said Ron Vianu, Spreemo’s CEO. “With that in mind, Mike brings to Spreemo more than three decades of experience providing managed care technology and services nationally. In addition to his genuine passion for improving the value of healthcare overall, his unparalleled understanding of the unique and complex needs of this specific market will enable us to better serve our increasingly expanding network of payer-partners.”
“Spreemo has truly championed the importance of objective quality metrics as a way to choose the best, most relevant providers for patients, engaging all parties involved,” added Lundberg. “Not only am I excited to participate in an effort that is having such a positive impact on the quality of patient care, but I am equally thrilled to join Spreemo’s team during such a vibrant, inflectional phase in its evolution and growth.”
Prior to StrataCare, Lundberg held a variety of senior sales and leadership roles at ADP, HNC Insurance Solutions, Intracorp, Genex and Utica National Insurance Group.