Atlanta, GA – Broadspire, a Crawford Company and third-party administrator of workers compensation claims, liability claims and medical management services, has named Michael Curcio to the position of vice president of new product development and medical management.
In this role Curcio will be responsible for new product development, medical management, vendor and strategic relationship management, and new business sales. Curcio reports to Danielle Lisenbey, chief executive officer of Broadspire.
“Michael has had a strong career in sales, marketing and product development,” Lisenbey noted. “His focus on developing products, expanding client relationships, and initiating pilot programs with insurance carriers is closely aligned with his new responsibilities at Broadspire, and we are confident that he will also be successful here.”
Before joining Broadspire Curcio served as an account executive for a leading provider of integrated managed care services. Prior to that position he was national sales director for a national PPO and managed care services firm where he focused on generating new business and expanding relationships with select clients.
Curcio received a Bachelor of Arts degree in communication sciences and marketing from the University of Connecticut.